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ASA & Jimmy John's Announce Partnership



PHOENIX (Monday, March 5th, 2018) -- The Arizona Soccer Association (ASA) today announced an exclusive partnership with Jimmy John's owners in Arizona to promote healthy lifestyles and fitness through soccer. 

Through Jimmy John's sponsored Recreation and Youth Development Academy Days, which will take place throughout the spring and fall seasons, the ASA will be able to engage approximately 20,000 youth players in Arizona in a sport that teaches discipline, teamwork and sportsmanship while promoting a healthy lifestyle. 
“Thanks to Jimmy John’s owners in Arizona, we will be able to share our love of soccer to more kids than ever before. We are so lucky to have found a partner that shares our enthusiasm for promoting a healthy lifestyle through soccer,” says Chris Webb, Director of Operations for the Arizona Soccer Association. 
Youth sports have been shown to positively impact the physical health, social well-being, psychological health and academic performances. Through the spring and fall seasons, this partnership will allow the association to run ten recreation and development academy days to train youth players while teaching them important on and off-the-field skills. 
“Soccer is an incredible sport that teaches so many life lessons while also promoting healthy habits. We are thrilled to play our part in introducing more children to the game while educating kids on health, active lifestyles,” said Nathan Louer, a spokesperson for Jimmy John’s.
Freaky Fast! Freaky Fresh!™ Jimmy John’s makes fresh, fast, tasty sandwiches. Homemade bread is served freshly baked, quality meats are freshly sliced, and locally purchased veggies are freshly sliced every day. Jimmy John’s was founded by Jimmy John Liautaud in 1983 in Charleston, IL. Since then, the company has grown to include over 2,600 stores across the United States. For more information, visit or check us out on Facebook, Twitter, and Instagram at, and 
Founded in 1974, the Arizona Soccer Association has played a significant role in expanding youth soccer throughout the state of Arizona. During that time, ASA has moved from an organization operated specifically by its Board of Directors from their homes, to a Phoenix based office with five full-time and one part-time staff members. ASA has realized a significant growth rate during the past four years of well over 100% from less than 25,000 in 2010/11 to over 43,000 in 2015/16. No other US Youth Soccer State Association has realized similar growth during this time. ASA Mission Statement: "It is the mission of ASA to foster the physical, mental and emotional growth and development of the state of Arizona's youth through the sport of soccer at all levels, ages